Logo

Overview

Our logo is one of the most recognizable elements of our brand identity. Consistently applying correct placements, spacing, and color variations ensures our brand remains strong and cohesive across all platforms. The Neo logo represents innovation, precision, and the power of AI-driven data extraction.

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Logo Variations

To ensure maximum flexibility across different backgrounds and use cases, we offer the following logo variations: the full-color logo, which is the standard version with our signature gradient; the white logo, which is best suited for dark backgrounds; and the black logo, which is ideal for use on light backgrounds. Each variation is optimized to maintain clarity and visual balance in all formats.

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Clerspace

When applying our logo, it is paramount that it is given enough space from the margins and other elements on the page. Two clearspaces have been developed that shift in size depending on the size of the mark. Everything starts with the logo.

Below 30px Logo Height

Example

Above 30px Logo Height

Example

Scalability

The Createq logo was designed and tested to work at various sizes. The minimum logo size for adequate legibility is 16px height. Never go smaller than this, though. Establishing a minimum size helps ensure that the logo’s legibility is never compromised.

Logo Misuse

It is important that the appearance of the logo remains consistent. It should not be reinterpreted, modified or embellished. No attempt should be made to alter the logo in any way. Below are some mistakes to avoid.

Outlined

Disproportionate resizing

Tilted

Skewed

Drop Shadow

Vertical Axis

Logo Placement

Regardless of communication size or composition, the logo should always be placed in one of the locations outlined below. This keeps logo placement simple and consistent, while offering enough flexibility to accommodate a variety of layouts.

Where possible, our logo should be applied in the top left of compositions.

Correct: top left corner

Incorrect: bottom right corner

Additional Placement Options

Correct: top left corner

Incorrect: bottom right corner

Logo Clarity

When creating a composition, it is important to have enough contrast between background and logo to maximize legibility. Below are some do’s and don’ts for logo clarity.

High contrast primary colors

Dark color combination

High contrast primary colors

Light color combination

High contrast primary & secondary colors

Secondary color combination

High contrast primary & secondary colors

Neutral color combination

Icons

Use “C-Star” symbol on social media as an icon or profile picture.

Sectors / Pictograms

Use pictograms for marking different departments or groups inside the company. The pictograms are created in order to follow the basic “C-Star” symbol design.

Facade Logo

When applying the logo to a facade, keep in mind the surface to which the logo is being applied to. It is advised to use a white logo with dark edges.

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